Kingsland Farmers’ Market would like to help the people  in our city who do not have access to fresh, local produce AND we would like to help our customers and friends with tools to help them get into better shape.

We are launching the Kingsland Feed the Food Bank Weight Loss Challenge on Saturday, January 14, 2012.  This is when the program starts, but you can jump in and join any day between now and February 11, 2012.

Here is how it works. You make a decision to shed some unwanted pounds. You encourage your friends to pledge money for every pound that you lose. This money will be used to buy pounds of food for the Calgary Food Bank. The formula looks like this:

Pounds lost x $money pledged x number of people that supported you = total

The total is the amount of money available to buy pounds of food.

$2 = 1 pound of healthy local food for the Calgary Food Bank

The Kingsland Farmers’ Market has partnered with Herbal Magic on Macleod, Community Natural Foods, The Holistic Nutritionists of Calgary and Ray Burton at Building Bodies to help you. Many of our vendors are involved by joining the challenge themselves and by offering healthy, low calorie specials throughout the four weeks of the challenge.

We have an orientation package with tons of info and some gifts for anyone who wishes to join. Just stop in and we’ll give it to you for free. You are also welcome to use our professional digital scale for free to weigh your self and track your progress. And of course Kingsland Farmers’ Market is the HUB for fresh, local, healthy foods so stop in for a huge variety of foods to help with your weight loss.

Our goal is to raise over 5,000 pounds of produce for the Food Bank.  This challenge will be fun and it will make a positive difference in both your life and in the lives of our food recipients.

Use  these handy tools below to help you collect pledges for your weight loss efforts and to raise money for the Calgary Food Bank. Don’t forget that the Biggest Giver each week is rewarded with terrific prizes.

Pledge Summary – Participants PDF.         Use this to collect and compile pledges

Pledge Sheet – Support Food Bank PDF     Use this to ask your friends to pledge

Poster 11 x 17       Post this to help publicize this event

Call Lori at 403-255-3276 or email me at marketingkfm@gmail.com if you have any questions.